The brief for this project was challenging - to develop a new suite of signage that would become a distinctive feature and reflect the rural character of the shire but at a cost that would be similar to a standard ‘off-the-shelf’ approach.   Taking inspiration from rural fencing found in the local area, we developed design based around a simple pallette of materials and forms that were cost effective and could be easily adapted to a variety of wayfinding and signage types.  The farm posts were sourced from a local mill and a simple process for fabrication and installation was developed meaning that the signs could be produced by local suppliers and then installed by Council’s own in-house maintenance team.  The end suite of signage is clearly contemporary, but reflecting the materials and forms of the local rural fencing created a way to link back to the history and character of the local area - creating ‘new ways from old things’.